Corporate Video Production Insights and Guides
Not every video needs a big crew. But every video needs the right crew.
In this blog, we break down what to expect from a professional video production company—and when a larger crew actually adds value. Whether you’re filming a simple internal interview or a multi-location brand campaign, the secret to great content isn’t throwing more people at the problem. It’s smart, strategic crew planning that matches your goals, message, and budget.
If you're wondering whether your next video needs the full production treatment or just a focused, agile team, this guide will help you decide.
Discover what a corporate video producer really does. From strategy and messaging to managing the full video production process, Ciara Haley of MHF Creative video production agency shares how to create purposeful, high-impact content that delivers lasting value across platforms.
Planning a video for your business? Don’t stop at one polished edit. With the right strategy, one shoot day can deliver a full suite of evergreen content, social media cuts, and ad-ready assets. Learn how to maximise your investment with a smarter approach to corporate video production.
Thinking of hiring a video production company in London? Be careful—choosing the cheapest option often means paying twice. Poor-quality video can hurt your brand, waste time, and cost more in the long run. Invest in expert video production that delivers real value from the start.
Video is everywhere. Businesses know they need to create it. Marketing teams are under pressure to deliver it. And yet, most videos we see? They're not great. … We’re talking about videos with: • Bad…
Most corporate videos either fail to grab attention or fail to drive results—often because they focus too much on either creativity or strategy, rather than both. A visually stunning video without a clear objective is just an expensive vanity project, while a dry, strategy-heavy video gets ignored.
To be effective, corporate videos must engage like entertainment but deliver like marketing—earning attention through creativity while guiding the audience toward a business goal.
Stop creating one-off videos and start building evergreen media assets that work for you long-term. From About Us videos to personal branding clips, the right content keeps your brand visible, builds trust, and drives engagement—without constant production. Discover the five essential videos every business should be creating.
Companies are turning their C-suite into a paid marketing channel by leveraging executive video content. Discover how a video production agency can help create high-quality, repurposable leadership videos to boost brand authority, engagement, and trust across LinkedIn and social media.
Money loves speed and attention. That’s why every piece of content you create should help you make money quickly and buy back your time. … But here’s what amazes me: So many brands invest time…
Video is transforming corporate communication, making it the most effective way to engage employees, stakeholders, and investors. From thought leadership videos that establish industry authority to EVP videos that attract top talent, the right content drives real business results. Discover how our corporate communication video agency helps brands craft compelling, high-impact videos—like an investment pitch that secured funding, or a real estate video that led to a £30M+ deal.
Corporate video is having a moment—but not all content is created equal.
Too often, it’s either dull and forgettable or so overproduced it feels staged. The real power of video lies in its ability to build intellectual property, not just serve as a one-off marketing asset.
At Make Human Films, a leading video production agency in London, we create corporate video that is bold, human, and designed for maximum impact—turning a single shoot into a long-term business asset that works across multiple platforms.
When choosing between a videographer and a video production agency, it’s not just about cost—it’s about value. A videographer captures footage, but an agency crafts a strategy-driven video that aligns with your business goals, engages your audience, and delivers measurable results.
Legal firms must go beyond traditional marketing to stand out. Discover how video production can help build trust, showcase expertise, and attract top talent.
Discover how video production services can help legal firms build trust, enhance personal branding, attract top talent, and stand out in today’s competitive digital landscape.
Video content is no longer just a marketing trend—it’s a key driver of engagement, brand awareness, and conversions. Whether it’s a polished corporate explainer, a behind-the-scenes story, or…
Video is the most powerful tool for building influence in 2025. Whether you're a business leader, entrepreneur, or industry expert, video helps you establish thought leadership, build trust, and expand your reach. As a top video production agency in London, we create high-impact content that drives engagement, attracts investors, and elevates brands. Ready to stand out, connect, and grow your influence?
In the world of video content, it’s tempting to dive straight into the creative process—dreaming up cinematic visuals, bold graphics, and sleek editing styles. But as any seasoned video production…
Discover the secrets to creating videos that truly connect. In this blog, you’ll learn how to use body language, tone of voice, and posture to engage your audience authentically. Whether you’re filming a personal branding video, a corporate interview, or social media content, these practical tips will help you look confident, sound compelling, and leave a lasting impression on camera.
In a world where every video production company seems to offer the same services, standing out has never been more challenging. But success isn’t just about what you create—it’s about how your audience perceives your value. Perceived value is the emotional connection, trust, and authority your brand builds before a client even presses play. For video production agencies in London and beyond, focusing on perceived value can transform how your services are seen, helping you command attention, loyalty, and premium pricing in an increasingly crowded market. Here's how to make it your competitive edge.
LinkedIn: The Case for Video Content and How to Maximise Its Potential … LinkedIn has grown far beyond its origins as a professional networking site. With over 1 billion registered members and…
