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Recruitment video production agency · London

Recruitment video production to attract the right fit.

Show candidates what working with you is really like.

Employer brand, EVP and employee stories for HR, Talent Acquisition and Employer Brand teams, built around what candidates need to understand before they apply.

Discuss a Project View Recruitment Work

The Hiring Challenge

More applicants aren’t the goal. The right fit is.

A recruitment film should do more than make the organisation look appealing. It should help the right candidates understand whether the opportunity is genuinely right for them.

Job descriptions can explain responsibilities. Careers pages can describe culture and benefits. But candidates are also trying to understand the things that are harder to put into copy: what the environment feels like, who they would work with, what the role really involves and what kind of person tends to thrive there.

MHF helps HR and Talent teams turn those things into recruitment video content built around the hiring decision. We use real employees, real working environments and carefully shaped stories to give candidates a clearer picture before they apply.

When the brief is broader than a specific role or hiring campaign, we also create employer brand video production around EVP, culture and the wider employee experience.

The job is not to make everyone want to apply. It is to help the right people recognise the fit — and give everyone else enough truth to self-select out.

See the role.

Show the people, environment and day-to-day reality behind the job so candidates can picture themselves doing it.

Trust the story.

Use real employees and specific experiences so the opportunity feels credible rather than like another polished recruitment claim.

Choose the fit.

Give candidates enough context to decide whether the role, organisation and working environment are right for them.

Selected Recruitment Work

Different hiring challenges need different stories.

From attracting hard-to-reach specialists to changing how senior candidates see an organisation, we start with the hiring challenge — then shape the story, contributors and production around what people need to understand before they apply.

Role Attraction + Recruitment Campaign

OutsideClinic

Give experienced optometrists a reason to rethink the high street.

A recruitment campaign designed around a specific hiring challenge: helping experienced optometrists understand what a different way of working could offer them, rather than simply advertising another role.

Role attraction Candidate campaign Employee-led
Senior Executive Attraction

Evelyn Partners

Change the consideration set for senior talent.

Built to help attract senior executives from the Big Four, the film used credible leadership stories to make progression, opportunity and working life at Evelyn Partners visible to experienced candidates considering their next move.

Senior talent Leadership stories Perception change
EVP + Career Pathways

Gray's Inn

Make an unfamiliar career path easier to picture.

An EVP-led recruitment film showing the people, environment and opportunities behind the organisation — helping potential candidates see a working culture and career path that may otherwise have felt difficult to understand from the outside.

EVP Career pathways Candidate understanding
Global Recruitment + Employer Brand

RMS

Make a global employer feel human and consistent.

Filmed internationally with real employees, the campaign connected different locations and individual experiences into one coherent recruitment and employer-brand story — giving candidates a clearer sense of the people and culture behind the organisation.

Global recruitment Employer brand Employee stories

The common thread is not the format. Each project starts with a different hiring problem — who needs persuading, what they need to understand and what evidence will help them make the decision.

Recruitment Video Production

Built around the hiring challenge.

The right recruitment video depends on who you need to attract, what they need to understand and what might stop them applying. We shape the format around that decision rather than starting with a predetermined type of film.

Role Attraction

Role recruitment videos

Help candidates understand the opportunity before they apply.

Show what the role involves, who people will work with and what the environment is actually like. Particularly useful when the reality of the job is difficult to communicate through a job description alone.

See recruitment campaign work

Employee Stories

Employee recruitment stories

Let people doing the job provide the proof.

Real employees can answer the questions candidates are actually asking about progression, team culture, working life and what surprised them after joining — in language prospective hires are more likely to believe.

See employee-led recruitment films

Hard-to-Hire Talent

Specialist recruitment campaigns

Give experienced candidates a reason to reconsider their options.

For specialist or difficult-to-fill roles, the job is often not awareness but changing an assumption. We uncover what would make the opportunity genuinely valuable to that audience and build the campaign around it.

See the OutsideClinic campaign

Senior Talent

Executive recruitment films

Change how experienced candidates see the opportunity.

Senior candidates often need more than a vacancy. Leadership, autonomy, progression, reputation and the people they will work alongside can all shape the decision. Video can make those differences tangible and credible.

See senior talent attraction work

Careers + Pathways

Early careers & career pathway films

Make an unfamiliar career easier to imagine.

Show how people enter the organisation, what development can look like and where the opportunity can lead. Useful for graduate, apprentice and career-pathway recruitment where candidates may not yet understand the route available to them.

See career pathway work

Campaign Content

Recruitment campaign content

Turn one production into more useful hiring content.

Plan hero films, role edits, employee clips, vertical social content and paid recruitment assets together so the same shoot can support careers pages, LinkedIn, recruitment advertising and direct candidate outreach.

Discuss a recruitment campaign

Building the wider employer story? If the brief extends beyond active hiring into EVP, culture and long-term employer reputation, explore our Employer Brand Video Production services.

Why MHF Creative

Senior-led from brief to final delivery.

The people you speak to at the start stay close to the work.

Clients work directly with MHF founders Matt and Ciara throughout the project — from shaping the hiring story and preparing contributors to filming, edit and final delivery.

That keeps the strategic thinking connected to the production, helps employee interviews feel natural and means there are no unnecessary account-management layers between the brief and the people making the work.

Founder-led
Contributor-ready
Clear communication
What this means for clients Experienced people stay involved, decisions stay clear and the thinking stays connected to the final work.

Recruitment Video Production FAQs

Questions hiring teams ask before starting a video project.

Clear answers about budgets, employee contributors, campaign content, timelines and how recruitment video differs from broader employer brand work.

You do not need to arrive knowing whether you need one hero film, a series of employee stories or a wider recruitment campaign. We start with the hiring challenge and what candidates need to understand before they apply.

How much does recruitment video production cost?

Most full-service MHF recruitment video projects start from around £7,500 + VAT.

The final investment depends on the hiring challenge, number of contributors, filming locations, number of production days and how many finished assets you need.

A focused role-attraction film will usually require a different scope from a campaign involving several employees, multiple locations and shorter edits for paid social, LinkedIn and careers pages.

For more detail, see our video production pricing guide .

What is the difference between recruitment video and employer brand video?

Recruitment video is usually tied to a more immediate hiring objective: attracting candidates to a particular role, team, career path or recruitment campaign.

Employer brand video operates at a broader level. It communicates what the organisation is like to work for, its EVP, culture, employee experience and longer-term employer reputation.

The two often work together. Recruitment content can draw on the wider employer story while becoming much more specific about the opportunity candidates are being asked to consider.

For broader EVP and culture work, explore our Employer Brand Video Production service.

Do employees need to learn a script for a recruitment video?

Usually, no.

For employee-led recruitment films, we generally work from agreed themes, messages and interview prompts rather than asking contributors to memorise corporate copy.

We prepare people beforehand so they know what the conversation will cover, then guide the interview on the day and ask follow-up questions where useful.

The goal is to capture confident, specific answers in the contributor's own language so candidates hear something that feels credible rather than rehearsed.

What makes a good recruitment video?

A good recruitment film gives candidates useful information they cannot get from a vacancy listing alone.

That might mean seeing the working environment, hearing from people doing the role, understanding what progression looks like or getting a clearer sense of the team and expectations.

The strongest films are specific. They do not try to make the organisation attractive to everyone. They give the right people enough evidence to recognise why the opportunity might suit them.

Can one shoot create a recruitment film and shorter campaign content?

Yes, and we normally recommend planning those outputs before filming rather than treating them as an afterthought.

One recruitment production might create a hero film alongside individual employee stories, role-specific edits, vertical social content, paid recruitment ads and shorter clips for LinkedIn or candidate outreach.

Planning the content system at the start means the interviews, filming and coverage can be designed to support all of those formats efficiently.

Can recruitment video help with senior or hard-to-fill roles?

Yes. In those situations, the challenge is often less about generating awareness and more about changing how the opportunity is perceived.

Experienced candidates may already have assumptions about the organisation, sector or role. Video gives you space to show the things that might genuinely change that perception: leadership, autonomy, working environment, progression, flexibility or the people they would be joining.

For Evelyn Partners, for example, recruitment storytelling was used to help senior executives from the Big Four see the organisation and the career opportunity differently.

Can you film recruitment videos across different offices or countries?

Yes. We produce recruitment and employer content across the UK and internationally.

For multi-location projects, we establish the story, interview approach and creative direction centrally so each location feels part of the same campaign while still showing its own people and working environment.

Our RMS project, for example, connected employee stories filmed across multiple international locations into one consistent recruitment and employer-brand narrative.

How long does a recruitment video project take?

A typical full-service recruitment video project will usually need around four to eight weeks from initial brief to final delivery.

Timing depends on contributor availability, filming locations, the number of assets required and how quickly internal feedback and approvals can be consolidated.

If the content is tied to a fixed recruitment campaign or hiring deadline, we can work backwards from that launch date and recommend the production schedule required.

Still working out what your recruitment project needs? Talk to MHF Creative

Recruitment Video Production

The right candidates need more than a job description. Let’s show them the opportunity.

You do not need to arrive with the format, script or campaign structure worked out.

Bring us the hiring challenge, audience and timeline. Whether you are attracting hard-to-reach specialists, senior talent, graduates or candidates across several locations, we will help work out what they need to understand — and the right story and production to make that visible.

Discuss Your Recruitment Project View Recruitment Work
Role Attraction Employee Stories Senior Talent Recruitment Campaigns