Recruitment video production agency · London

Recruitment video production to attract the right fit.

Show candidates what working with you is really like.

Employer brand, EVP and employee stories for HR, Talent Acquisition and Employer Brand teams, built around what candidates need to understand before they apply.

Recruitment and employer brand video strategy

The best recruitment films do not try to attract everyone. They help the right people recognise the fit.

Candidates want to understand what working with you is really like.

The role, the people, the culture and the expectations. Recruitment video, employer brand and EVP content work best when they show enough of that reality for someone to make a better decision.

Show the reality. Let the right people lean in.
Recruitment and employer brand work

Different hiring challenges. Different stories to tell.

Employer brand, employee value proposition, role attraction and careers content shaped around the specific job each film needs to do.

Recruitment campaign · Role attraction

OutsideClinic

Give experienced optometrists a reason to leave the high street.

The campaign needed to show experienced optometrists why working differently could offer something a traditional high street role could not.

We created a series of individual employee stories, with each film built around a different EVP benefit including flexibility, purpose and lifestyle. Together, the films gave candidates several distinct reasons to consider the move.

Explore the OutsideClinic campaign
Employer brand · Values launch

Evelyn Partners

Bring newly launched company values to life.

Evelyn Partners had recently launched a new set of company values and needed a film that could communicate them in a more human and engaging way.

Rather than simply listing the values, we built the film around employee voices and real perspectives, helping the values feel connected to the people and culture behind them.

Explore the Evelyn Partners story
Careers content · Candidate attraction

Gray's Inn

Make career pathways easier to see.

The films were created to help prospective students understand the different opportunities and career pathways available within the legal profession.

Real perspectives gave those pathways context, helping potential candidates see the people, experiences and opportunities behind the profession rather than relying on abstract careers messaging.

Explore the Gray's Inn campaign

Planning a recruitment or employer brand film?

Discuss a Project
Recruitment and employer brand video services

What do candidates need to understand before they say yes?

Different hiring challenges need different stories. We shape the content around the decision you need candidates to make.

01
Why work here?

Employer brand video

Show the culture, people and employee experience in a way candidates can actually recognise.

02
Why choose you?

EVP video

Turn your employer value proposition into clear, credible reasons for the right people to join and stay.

03
Why this role?

Recruitment campaign video

Make the opportunity, expectations and value of a specific role easier to understand before someone decides to apply.

04
What is it actually like?

Employee stories

Use real employee perspectives to show the team, working environment and day to day experience behind the role.

The format comes second. Start with what the candidate needs to understand.
Recruitment video cost

What does recruitment video production cost?

Most full service recruitment projects start from £7,500 + VAT Wider employer brand campaigns typically start from £11,000 to £15,000 + VAT.

The final investment depends on what needs to be planned, filmed and delivered.

A focused recruitment film will usually need a different scope from an employer brand campaign involving several contributors, locations and finished assets.

Read our video production pricing guide
01
The story

A focused role film is different from a wider EVP or employer brand campaign involving several contributors and messages.

02
The production

Filming days, locations, travel and whether the project needs UK or international production all affect the scope.

03
The outputs

You may need one hero film or a wider set of shorter edits for careers pages, LinkedIn, social and recruitment campaigns.

Need help working out the right scope? Send us the brief, audience and likely deliverables. We can recommend a production approach and budget from there.
Discuss a Project
How we approach recruitment video

Start with the hiring decision. Not the camera.

Before we decide what to film, we work out who needs to see it, what they need to understand and what should change as a result.

01

Define what needs to change

We clarify the audience, the hiring challenge and what candidates need to understand before they make a decision.

02

Find the proof in the people

We prepare employees properly and guide natural conversations, helping genuine experiences come through without scripting what people should believe.

03

Shape the right content around it

The hero film, campaign edits and supporting formats follow the objective, so every piece of content has a clear job to do.

The principle is simple. Every production decision should have a reason behind it.
Why MHF Creative

Senior people stay close to the work. From brief to final delivery.

Clients work directly with Matt and Ciara, with senior involvement through planning, contributor preparation, filming and post production.

Matt and Ciara Haley, founders of MHF Creative
Matt and Ciara Haley Founders of MHF Creative
Founded 2013
01

Production experience. Brand side understanding.

Matt founded MHF in 2013 after working across broadcast, advertising and Burberry’s in house video team. Ciara brings a decade of experience within brands including Estée Lauder, Burberry and H&M.

02

Senior throughout.

We stay involved from the first conversation through planning, filming and final delivery. There are no unnecessary account management layers between the brief and the people doing the work.

03

Natural employee interviews.

We prepare contributors properly and guide the conversation naturally, helping employees speak clearly and credibly in their own words.

04

One team across locations.

We lead projects from London and can manage filming across the UK and internationally while keeping the creative direction and employer message consistent.

What this means for clients Experienced people stay involved, communication stays clear and the thinking stays connected to the final work.
Questions

A few practical things clients usually want to know.

Straightforward answers about recruitment video costs, employer brand content, contributors, international filming and timelines.

01

How much does recruitment video production cost?

Most MHF recruitment video projects start from £7,500 + VAT.

Larger employer brand and multi asset campaigns typically start around £11,000 to £15,000 + VAT. The final investment depends on filming days, locations, contributors and the number of final edits required.

02

What makes a good recruitment video?

A good recruitment film helps candidates understand the role, people, culture and expectations before they apply.

It should feel specific and credible rather than relying on generic employer claims. The strongest films help the right people decide whether the opportunity is genuinely right for them.

03

Can you help with EVP and employer brand content?

Yes. We can help turn an existing EVP or employer brand message into clear stories that work on film.

That can include deciding what candidates need to understand, shaping interview themes and creating employer brand films, employee stories and campaign content around the wider message.

04

What if our employees are not confident on camera?

That is completely normal. Most of the employees we film are not professional presenters.

We prepare contributors before filming and guide the conversation naturally on the day, helping people feel comfortable and speak clearly in their own words.

05

Can you film across the UK and internationally?

Yes. MHF is London based and works across the UK and internationally.

Depending on the project, we can travel with our core team or coordinate trusted local crews under MHF creative direction, keeping the story, visual approach and employer message consistent across locations.

06

How long does a recruitment video project take?

Most recruitment video projects take around 4 to 8 weeks from initial planning to final delivery.

Simpler productions can move faster. Multiple locations, international filming, contributor availability and stakeholder approvals can extend the schedule.

Start a conversation

Tell us what candidates need to understand.

Tell us about the role, audience or employer message you need to communicate. We can help shape the right creative approach, production scope and content around it.

No finished brief needed.

Discuss a Project

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Studio base: WOW Workspaces, Unit 4, Mowat Industrial Estate, Sandown Rd, Watford WD24 7UY
Email: info@mhf-creative.com Call: +44 20 3633 2891