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London Promotional Video Agency

Promotional Video
Production that
Drives Action

We help marketing teams create video content that builds awareness, promotes services and supports campaigns. Every project starts with a clear objective and is delivered ready for the channels where it needs to perform.

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Looking for a wider video partner? Explore our video production services

Promotional Video Production Services

We make promotional videos with a job to do

A promotional video should do more than look good. It should help people notice, understand and act. Whether you're launching a campaign, promoting a service, driving event registrations or building brand awareness, we create promotional videos designed around a clear objective and delivered ready for the channels where they'll have the greatest impact.

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Showreel 2026

Promotional video showreel

A selection of recent top of funnel video projects created to help brands capture attention, build awareness, communicate value and drive action. From campaign launches and service promotion to customer stories, thought leadership and event marketing, each video is designed around a clear objective and a specific audience.

If you're looking for a business promotional video company in London, this showreel offers a snapshot of the creative thinking, production quality and commercial focus we bring to every project.

Explore Our Work
Promotional Video Production

Built around the outcome, not the format.

It's for the moments when you need a specific audience to notice, understand and act. We create campaign-ready video for brand awareness, service promotion, paid social, landing pages and events.

Looking to promote a SaaS platform, app or product feature? Explore our product marketing video services.

Discuss Your Campaign
MHF Creative crew member preparing a senior executive for a promotional video production
Promotional Video Production

What is promotional video production and when should you use it?

A promotional video production isn't one thing. It might be a brand campaign film, a paid social ad, a landing page hero, an event promo or a service overview. The common thread: every piece is built around a specific audience, a specific moment and a clear action you want them to take.

Campaign & Launch Moments

When you are launching a product, running a campaign or entering a new market and need video that reaches the right audience fast.

Brand Awareness

When you need a new or existing audience to understand who you are, what you do and why it matters.

Paid & Social Channels

When you need video built for LinkedIn, Meta, YouTube or programmatic — formatted, paced and structured for the platform.

Landing Pages & Conversion

When you need video on a campaign page, product page or sales deck that helps a prospect take the next step.

At MHF Creative, we start with the objective before deciding on the format. Whether you are launching a campaign, building brand awareness, creating paid social assets or improving conversion, the most effective promotional videos are built around a clear audience and a clear outcome.

Why Promotional Video Matters

Why businesses are investing in promotional video production

Businesses are investing in promotional video because attention is harder to earn and easier to lose. The strongest campaigns combine a clear message, the right format and delivery built for the channels where their audience actually spends time.

01
Campaign & Launch

Stand out at the moment that matters

Product launches, rebrands and new market entries are high-stakes moments. Promotional video gives you a campaign-ready asset that reaches the right audience quickly and gives them a clear reason to pay attention.

02
Paid & Social

Build video that performs on the platform

LinkedIn, Meta and YouTube reward content that stops the scroll. Promotional video built for paid channels — with the right pacing, format and hook — consistently outperforms static creative and drives lower cost-per-click.

03
Landing Pages & Conversion

Turn page visits into pipeline

Video on a campaign or product landing page increases time on page and conversion rate. A well-placed promotional video gives a prospect the clearest possible reason to take the next step.

04
Brand Awareness

Make your organisation impossible to ignore

When you are entering a new market, repositioning or competing for share of mind, promotional video builds the recognition that makes every other marketing activity work harder.

Our Process

Promotional video production built around objectives, audiences and outcomes

Every promotional video starts with a specific brief. You might be launching a product, running a paid campaign, promoting a service or building awareness in a new market. Our process is designed to identify what needs to be communicated before deciding how best to communicate it.

Behind the scenes of a corporate promotional video interview production
01
Strategy

Understand the objective

Before discussing formats, cameras or creative ideas, we focus on what needs to be promoted and the outcome the content should support.

02
Audience

Understand the audience

We shape the video around the people who need to care, the questions they have and what they need to believe next.

03
Creative

Shape the message

From scripting and interview structures to animation concepts and story development, we build the creative approach around the objective.

04
Production

Create the content

Filming, animation, editing, sound design and post-production come together to create a polished promotional asset.

05
Distribution

Deliver to the right channels

We deliver your promotional video ready for the channels it needs to perform on, whether that's LinkedIn, a paid campaign, a landing page, a sales deck or a combination of all of them.

London skyline photographed by MHF Creative
London Video Production

Promotional video production company based in London

MHF Creative is a London-based promotional video production company working with marketing, HR and communications teams that need video content with a clear purpose.

We create promotional videos for product launches, brand campaigns, service promotion, paid social, landing pages and events. Our work includes strategy, scripting, filming, animation, editing, sound design and delivery formatted for the channels it needs to perform on.

While many of our projects are filmed in London, we also support organisations across the UK with flexible production setups and content designed to be repurposed across multiple channels.

Read our London video production guide
Promotional Video Agency

Why work with a promotional video agency?

Creating an effective promotional video is about more than filming and editing. We help marketing teams define the audience, shape the message and create campaign-ready content designed to perform across the channels that matter.

+400%
increase in subscription sign-ups compared to the previous year
Brand Film • Post-Rebrand Campaign

Following Awin's global rebrand, we created a flagship brand video campaign designed to communicate the company's new positioning and drive engagement across multiple channels. The resulting video contributed to a 400% increase in subscription sign-ups compared to the previous year.

Georgia Burge Head of Design, Awin
View Awin Case Study
Pricing Guide

What your budget gets you

Promotional video production costs depend on the scope of the campaign, the number of assets, the level of animation, the production approach and the channels the content needs to work across. These guide bands give you a useful starting point before we scope your brief properly.

Starter Campaign Asset
£7,500–£10,000

Typically covers a single-format filmed video, one shoot day, editing, sound design and a polished final asset for a clear promotional brief.

Multi-Format Campaign
£12,000–£20,000

Typically covers a campaign-led video package with scripting, creative development, animation or motion graphics, and social edits for multiple channels.

Full Campaign Package
£25,000+

Typically covers a wider promotional campaign package with multiple films, paid-ready assets, platform-specific formats and a broader delivery plan.

Discuss Your Brief View Pricing Guide
FAQs

Promotional video production FAQs

Common questions about promotional video production, costs, timelines, formats and how businesses use video for campaigns, product launches, paid social and brand awareness.

What is promotional video production?

Promotional video production is the process of creating video content designed to promote a specific product, service, brand or campaign. A promotional video might be used to launch a new product, drive a paid campaign, build brand awareness, promote a service to a new audience or support a product or event launch.

What types of promotional videos can a business create?

Common types include brand campaign films, product and service launch videos, paid social video ads, landing page hero videos, event promotion videos, service overview videos and short-form campaign assets for LinkedIn, Meta and YouTube.

How much does promotional video production cost?

The cost of promotional video production depends on the creative approach, filming days, locations, crew size, animation, editing requirements and how many final assets are needed. A simple promotional video will cost less than a larger campaign involving multiple films, cutdowns, motion graphics and social edits. For a more detailed breakdown of budgets and production considerations, read our video production cost guide.

How long does a promotional video take to produce?

Most promotional video projects take between a few weeks and a few months, depending on the complexity of the brief. Timelines usually include discovery, scripting or interview planning, pre-production, filming or animation, editing, feedback, sound design and final delivery.

What is the difference between a promotional video and a corporate video?

A corporate video is often used to communicate something about the organisation, such as its people, services, values or strategy. A promotional video is more specifically designed to promote an objective, such as launching a product, driving campaign engagement or increasing awareness. There is often overlap between the two, but promotional video production is usually more campaign or outcome-led. You can learn more about our broader corporate video production agency approach on our homepage.

Can promotional videos be used on LinkedIn and social media?

Yes. Promotional videos are often repurposed into shorter edits for LinkedIn, paid social, email campaigns, landing pages and sales outreach. A single shoot can create a core promotional video plus multiple shorter assets for different channels and audience segments.

Do you offer promotional video production in London?

Yes. MHF Creative is a London-based promotional video production company working with marketing and brand teams across London and the UK. We support filming, animation, editing, campaign content and repurposed video assets for B2B brands and growth-stage businesses.. If you're comparing suppliers and production approaches, you may also find our London video production guide useful.

Promotional Video Production Agency

The best promotional videos start with a commercial objective, not a production brief.

Whether you're launching a product, running a campaign, building awareness or improving conversion, we help marketing teams shape the message before we build the video.

Start a Project View Our Work