Discover how AmTrust Financial Services used a powerful employer brand values video to differentiate themselves in a competitive market and attract top talent
Elevate Your Employer Brand
AmTrust Financial Services, Inc. is a multinational property and casualty insurance company with headquarters in New York City and London. Through strategic acquisitions and organic growth, AmTrust has expanded both nationally and internationally, offering a range of insurance products tailored to niche markets. The company is well-recognized for its financial stability and innovative solutions.
The London office of AmTrust required an employer brand values video to address the unique challenges and opportunities within the competitive and dynamic London insurance market. As an employer brand video production company, MHF produced a compelling video featuring senior executives based in London. This video aims to differentiate AmTrust by highlighting its core values of integrity, innovation, and customer-centricity. Additionally, it fosters trust, navigates market complexities, and showcases AmTrust's expertise in local market dynamics and regulatory landscapes.
As a leading recruitment video agency, we are dedicated to helping companies like AmTrust communicate their brand values effectively, attracting top talent while reinforcing their position as industry leaders.
At our video production company, our expert team spent a full day at the AmTrust International Head Office in East London, dedicated to capturing the essence of their corporate values through engaging video content. We interviewed nine executives who passionately discussed key values such as integrity, innovation, and customer-centricity, highlighting their implementation within AmTrust.
To enhance these interviews, we captured vibrant b-roll footage of the dynamic office environment and striking hero shots of the executives. This collaborative effort resulted in a visually compelling employer brand video that effectively showcases AmTrust's commitment to its core values. By focusing on authentic narratives and high-quality production, we helped AmTrust communicate its brand identity and attract top talent in a competitive market.
