Showreel

Business Partnerships Video For University of Bedfordshire

The Client's Needs

The University of Bedfordshire prides itself on its civic and community relations and the Centre for Academic Partnerships supports this through various initiatives.  They needed video content that showcased how the University engage and work in partnership with the wider business community and how businesses across the region can access this support.

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Business Partnerships Video for the University of Bedfordshire

This video features a number of particpants from the wider business community and external agencies that operate in the Bedfordshire region.

Our Approach

  • We filmed various representatives from the University and business agencies that operate in the Bedfordshire region.
  • To represent the audience of business owners we used a simple red dot animation in the University brand colour to show their journey across the various touchpoints of support.
  • We used animation to ensure all wider agencies not filmed as part of this project were able to be conveyed in the video content.
  • We broke the video production down into chapters to help the viewer engage better with the content and support SEO purposes.
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