Creative Video Production Agency London
You have a complicated technology product. We make people get it and want it.
Your product may be complex. The film shouldn't be.
We turn complicated technology into branded films people understand, remember and want to watch.
MHF Creative is a London creative video production agency for B2B technology.
For Unily, we started with the biggest pain point for internal comms teams, then used show-and-tell to show how Content Studio solves it.
View Unily case study
The Awin Grow Your Own Way campaign put creators back in control of their growth. We built hyper-real creator worlds with props, colour and animation to show the platform and the transformation.
View Grow Your Own Way campaign
Awin was repositioning from affiliate network to SaaS platform. We focused the film on one simple idea: helping marketers find online partnerships faster, then showed the features and outcomes through real people using the platform.
View Awin case study
The same actress plays two sisters on different paths. One is growing her business with Awin. The other isn't. Split screen makes life with and without Awin easy to see.
These films aren't made to fill a content calendar.
They're made to launch products, change perceptions, open markets and help ambitious brands grow.
“We’re over target for sign ups! Feedback was brilliant.”
Awin was repositioning for its next stage of growth. We focused the film around one simple idea: helping marketers find online partnerships faster.
See the repositioningThe Awin Grow Your Own Way campaign was built around creator independence. We turned that idea into a distinctive visual world using colour, props and animation.
See the campaignLooking good matters. Moving the business matters more.
You've built something complicated. You need people to understand why it matters.
We work with growing technology brands launching products, entering new markets and changing how people see them.
We're not here to make another screen recording.
We understand what ambitious marketing teams are trying to build, not just what needs to appear on screen.
Great production isn't enough. We look for the one idea people need to understand, feel and remember.
Direction, performance, art direction, product UI, animation, editing, colour, sound and music all shape how the idea lands.
Sometimes the idea needs a bigger production. Sometimes a small, experienced team is smarter.
We can scale the production. We don't scale down the thinking.
The production model follows the idea.
Some ideas are built through animation and product UI. Others need live action, performance and a bigger visual world.
In both, the thinking and post-production matter.
For Unily Glass, the production was built around creative concepting, product UI, animation, editing, music and sound.
No cameras. No cast. No locations. The investment went into the idea, design and high-end post-production.
When the idea is built in post rather than on set.
When the idea needs people, performance and a visual world around it.
A significant part of the investment goes into the edit, animation, product UI, colour, music and sound that make the finished film feel as good as the idea.
We scale the crew, shoot and post-production around what the idea actually needs. We don't scale down the thinking.
Tell us what you're trying to doStraight answers about working with a creative video production agency on complex technology films.
A creative video production agency develops the idea as well as producing the film.
MHF Creative is a London creative video production agency for growing B2B technology brands, combining creative thinking, live action, product UI, animation and high-end post-production.
Animation and product UI-led projects are often around £15k + VAT. Creative productions combining live action, high-end post-production, animation and product UI are often around £30k + VAT.
The final investment depends on the idea, production requirements and level of post-production.
Growing technology brands with something important to communicate and the appetite to make it memorable.
That might be a product launch, a new market, a repositioning or a complex proposition that needs one clear creative idea.
Yes. Some product stories are better told entirely through animation, product UI, motion, editing and sound.
The Unily Glass launch film is an example of a creative technology film built without live-action production.
Yes. Many of our films combine live action, product UI, motion graphics and animation.
The edit, animation, colour, sound and music are treated as part of the creative production, not simply finishing touches added at the end.
Branded films, product launch films, product marketing videos, campaign films and explainers for complex B2B technology.
The format changes. The principle doesn't: find the idea people need to understand and remember.
Yes. The production model should fit the idea, not the other way around.
Some films need cast, sets and a larger shoot. Others are better made by a small experienced team or entirely through animation and post-production.
Launching something new, repositioning your brand or taking complex technology to market?
Bring us the challenge. We'll find the idea people remember.