Craft compelling narratives that showcase the real experiences and contributions of your employees.
Brief UsEmployee video stories show candidates what it is like working in your company and culture. They are a great way to stand out from your competition in a competitive talent market showing candidates that you are more than just values printed on a wall or a fancy football table. Employee recruitment video stories help you connect with candidates beyond your brand, product or service and show them what it takes to thrive in your culture, showing them what they need to give and what they will get in return. They have the ability to humanise your company by making content that is much more targeted to their individual needs, motivations and aspirations.
Your employees are your most powerful brand advocates and with our recruitment video production services you can capture their authentic testimony as to why they work for you and connect their human motivations to the unique pillars of your company EVP to attract similar candidates.
In these recruitment videos you can showcase the humans behind your leadership team, their career growth, vision, challenges and successes.
Get in TouchShow candidates your inclusive working culture with video content featuring the voices of your real and diverse employees and their experiences.
Contact Us To Discuss Your Recruitment NeedsEmployee story videos can improve employee engagement, attract top talent, enhance brand reputation, and improve customer loyalty. They also serve as valuable content for recruitment, onboarding, marketing, and internal communication purposes.
Planning involves identifying the employees whose stories align with your message, crafting a compelling narrative, and deciding on the format and tone of the video. The script should focus on the employee's journey, challenges, growth, and contributions while aligning with your company's values.
The production process includes pre-production (planning, scripting, and scheduling), production (filming interviews and B-roll footage), and post-production (editing, adding graphics/music, and finalizing). It's important to involve the employee in the process to ensure their story is accurately portrayed.
While it's possible to create simple employee story videos in-house, hiring a professional video production team ensures high-quality results. Professionals have expertise in camera work, lighting, editing, and storytelling, which can significantly enhance the video's impact.
Employee story videos should ideally be between 2 to 4 minutes in length. This duration is short enough to maintain viewer engagement and convey the story effectively while avoiding excessive length that might lead to viewer disinterest.
To make your videos engaging, use a mix of visuals (interview shots, B-roll footage, relevant images), emotional storytelling, and relatable anecdotes. Incorporate your company's branding elements and maintain a consistent tone that reflects your company culture.
Employee story videos can be used on your company website, social media platforms, during recruitment events, onboarding sessions, employee training, and internal communication channels. They can also be shared with partners, investors, and clients to strengthen relationships.
You can measure the success of your videos through metrics such as view counts, engagement (likes, comments, shares), website traffic, application rates from prospective employees, and qualitative feedback from viewers. These metrics help gauge the impact and effectiveness of your videos.
Employee story videos humanize your company by showcasing the people behind the brand. They help create a sense of authenticity, build trust among customers, potential hires, and investors, and reinforce your company's values and culture.